According to a report from Entertainment Tonight, Taylor Swift will perform on ESPN at halftime of the College Football National Championship in Atlanta on Jan. 8. The concert will take place off-site at Centennial Park and will be free and open to the public.
This news (which College Football Playoff executive director Bill Hancock has denied) will surely excite you if you are a Taylor Swift fan and enrage you if you are a Taylor Swift hater, but let’s leave aside whether she will or won’t give a good performance and discuss a more interesting aspect of this.